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Wix vs WordPress (and Beyond): Choosing the Right Website Platform for Your Business

Updated: 15 hours ago

Choosing the right platform for your business website can feel overwhelming. With so many options — Wix, WordPress, Squarespace, Shopify, Webflow — it’s hard to know which one really delivers. At Blackdown IT, we’ve worked with different systems and seen what works best for small and growing UK businesses. Here’s our honest take on the Wix vs Wordpress issue.


Wix versus WordPress Image together with Blackdown IT logo
Wix versus WordPress. Learn about the Pros and Cons.

What Business Owners Really Care About


When clients come to us, they’re rarely asking for a particular platform. Instead, they care about:

  • SEO performance – will my site get found on Google?

  • Ease of updates – can I change text and images myself?

  • Reliability and support – what happens if something breaks?

  • Cost clarity – no nasty surprises with hidden plugin or hosting fees.

  • Flexibility – can the site grow as the business does?

That’s the lens we use when we evaluate platforms.


Wix Studio


Wix has come a long way. Its Studio platform offers design freedom, built-in SEO tools, structured data support, and secure hosting — all in one.

✅ Pros:

  • All-in-one hosting, security, and updates (no plugins to manage).

  • Design flexibility with Wix Studio editor.

  • Integrated marketing, SEO, and analytics tools.

  • Clear pricing without hidden extras.

⚠️ Considerations:

  • Less open-source flexibility than WordPress.

  • Monthly plan required for premium features.


WordPress


WordPress is the world’s most popular CMS and extremely flexible. It powers everything from small blogs to major media sites.

✅ Pros:

  • Huge ecosystem of plugins and themes.

  • Unlimited customisation if you have a developer.

  • Large community and resources.

⚠️ Considerations:

  • Plugin and theme costs can add up quickly.

  • Requires regular updates and backups for security.

  • Performance can lag without optimisation.


Other Platforms


  • Squarespace – clean designs, simple editor, but less SEO flexibility.

  • Shopify – brilliant for e-commerce, but not ideal for service businesses.

  • Webflow – powerful for design, but a steep learning curve.


Our View at Blackdown IT on Wix vs WordPress


We can support and advise on multiple platforms, but for most small businesses in the UK, Wix Studio is the best all-rounder. It balances SEO, design, security, and cost in a way that makes sense for clients who want results without headaches.

That said, we’ll never push you into one system. If WordPress or another platform genuinely suits your needs better, we’ll say so. The right platform is the one that helps your business thrive online.


Conclusion & Call to Action


Whether you’re starting fresh or considering a switch, we can help you cut through the jargon and choose wisely. Let’s chat about your goals and find the platform that fits.

👉 Request your free website audit to see how your current site stacks up.


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